How to Promote a New Home Business Blog
January 1, 2010 by Chaffee-Thanh Nguyen
Filed under Featured, Sales And Marketing
After analyzing plenty of market research information you’ve finally determined the right niche for your home business blog. You’ve chosen your hosting company and selected a domain name. You’ve even written several blog entries in advance so that you have plenty of fresh content to post. Your intent is to blog to make money and you’ve just posted your first of many blog entries so your site is now ‘live’ on the internet. Where do you go from here?
The early phases of your blog development are critical in determining how quickly you will be able build a list of subscribers and make money.
Now that your blog is live here are 5 things you’ll need to do to accelerate the growth of your business to earn an income.
Schedule Your Work
You will need to determine the tasks that will have to be completed on a daily, weekly, and monthly basis. This schedule will be your ‘action plan’ and should involve those activities necessary for the growth of your blog.
Your initial focus will be on marketing your site and insuring that it is being presented to your readers in professional manner. Early duties should include traffic generation, content creation, and networking out within the blogging community of your particular niche.
Content Creation
This phase of your blogging efforts will always be important but never more so than the infancy stages of your blog. This is the time for you to make your first impression and begin attracting your reader base. Your content should be useful and relevant to both the blog reader and the blog theme.
Post frequently in the early stages but as you see your subscriber base grow you will want to spend time both listening and responding to their comments. Encourage their interaction by asking them questions or for their comments on your posts or site design.
Hold Off on Your Marketing
In the beginning your sole focus will be satisfying the blog reader who visits your site. By attempting to sell anything too early will only drive your readers away. Build up their allegiance first by supplying great content for them to read.
Link Development
This will be significant part of your marketing strategy. By building links with other blogs and sites that have higher rankings you will boost your blog higher in search results. Reciprocal links from other sites will also create a flow of traffic to your blog. This can be achieved by leaving insightful and useful comments on other blog sites. Submitting articles is another way to develop links with higher ranking article submission sites that will link back to your blog after your article is published.
Rinse an
By focusing only on generating traffic and creating relevant quality content in the early stages of your blog you will be able to establish a solid reader base.
Although these actions may seem slow to yield the results you want the longer you stick with it the faster your blog will grow.
A home business blog can earn you a comfortable living provided you’ve first based it upon accurate market research information. Once your site has been launched you are now in the blog development stages of your site. During this time it is imperative you continue to post fresh blog entries with relevant and useful information to attract readers to your site. If you blog to make money it’s important to first build a subscriber base before attempting to market anything to your readers. The 5 steps we reviewed above will provide you direction during the early stages of your site. Your intentions will be to build a healthy reader base. With a little patience and resolve there is no reason you can’t successfully grow your site into a blog that will earn you a significant income.